Well where do I begin? It all started with a dream, a vision and purpose. Or does that sound too cliché? Well it's true. I'm just your average girl with a HUGE dream and this is where I start my journey. Well actually my journey started a couple years ago, so let me take you back...
Should we go back to 2015 when I dropped out of my first college program? Or maybe 2012 when I got expelled from high school. No? What about my first attempt to take my own life in 2010? Regardless, you can see that I have my past. Just like you have yours. My point is... we all have things about ourselves that society has shamed us for. We have been told not to talk about those monumental moments.
Why do we bottle up the past and pretend like it never happened?
Why are we as a society so obsessed with the idea of a picturesque life?
Now hear me out... those memories aren't the greatest, but it has shaped us into the people we are today. I believe that trying to live a "picture perfect" lifestyle is what creates jealousy, resentment, depression and anxiety. All we see/ hear about are the "final results" that people post about... but for some reason we never hear about the heartbreaks, the mental breakdowns, lessons we have learned or our really embarrassing/ funny moments.
This is what makes us HUMAN!
Another cliché moment... I without a doubt believe that everything happens for a reason. We are constantly being put through these trials and errors and looking back I can see why I had to go through everything I did. It may have been nasty to deal with at the time... but I got through it. You got through it! WE got through it!
I am so proud of everything I have overcome. I am proud because it has lead me to "that moment". The moment I knew I wanted to create an inclusive brand where we can be fully transparent. Where we can be proud of ourselves, hold ourselves accountable, embrace our insecurities and reminisce on all the funny/ embarrassing/ naughty moments in between. I wanted to create a brand where we celebrate both our losses and victories. If only we know how alike we really are...
So fast forward to 2020. The year the whole world shut down. I had just graduated college and was looking for work in my field. As you could guess... that didn't go as planned. I think the Universe had different plans for me. So I buckled down and used my time in lock down wisely and came up with a concept. More then ever before people (including myself) are in need of an outlet like this. A safe place for you to tell your story, be heard and feel validated.
After a couple months of being in isolation and multiple panic attacks later... I said to myself "I'm doing this, and I'm doing this now". I took the bull by the horns and took a risk. I spent the little savings I had and here we are... a year later Konfession is officially up and running! I am so excited to share this experience with you guys and see where this brand takes us!